2022 life insurance carrier reviews from Policygenius

Policygenius’ life insurance reviews are based on cost, confidence, customer ratings, policy options, & ease of application. Find all of our carrier reviews & information here.

Amanda Shih author photoTim Torres

By

Amanda Shih

Amanda Shih

Editor & Licensed Life Insurance Expert

Amanda Shih is a licensed life, disability, and health insurance expert and a former editor at Policygenius, where she covered life insurance and disability insurance. Her expertise has appeared in Slate, Lifehacker, Little Spoon, and J.D. Power.

&Tim Torres

Tim Torres

Reviews Editor

Tim Torres is a former reviews editor at Policygenius, where he specialized in life insurance, homeowners insurance, auto insurance, and more. His work has also appeared in PC Mag, Tom's Guide, Tech Times, and elsewhere.

Edited byAdam Morgan

Adam Morgan

Editorial Director

Adam Morgan is an editorial director at Policygenius who leads the life insurance, disability insurance, news, and research teams. Previously, he led editorial teams across multiple brands at Red Ventures — including Bankrate, The Simple Dollar, NextAdvisor, Million Mile Secrets, and many others.

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Expert reviewed

This article has been reviewed by a licensed Policygenius expert to ensure that sources, statistics, and claims meet our standard for accurate and unbiased advice.

Learn more about oureditorial review process.

By

Kristi Sullivan, CFP®

Kristi Sullivan, CFP®

Certified Financial Planner

Kristi Sullivan, CFP®, is a certified financial planner and a member of the Financial Review Council at Policygenius. Previously, she was a regional consultant at Fidelity Investments for nine years.

Updated|8 min read

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A lot of factors go into choosing the right life insurance company for your family. To make shopping for a policy as seamless as possible, we’ve put together a comprehensive list of our life insurance carrier reviews with links to in-depth policy breakdowns. Choosing between just a few companies? We also have helpful comparison guides for some of our most popular carriers. 

With access to agents, partner carriers, and industry data, our reviews include the unique details of each carrier’s main product, complete with breakdowns of all the pros and cons specific to that company. We lay it all out for you so you can feel comfortable choosing the best policy long before your first premium payment.

→ Learn more about how we rate life insurance carriers

Our life insurance carrier reviews

On this page, you’ll find links to every life insurance carrier review written by our editors. The table and summaries below are a brief overview of our providers, their ratings, and what or who we recommend them for, so you can browse quickly and easily. 

This page is updated continuously, so you can always find the most up-to-date, unbiased information on what different carriers offer, their pricing, and more.

AAA

3.5

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

AAA logo

AAA provides a range of life insurance products, some of which don’t require a medical exam.

Pros

  • Variety of term, whole, and universal products

  • No medical exam for some policies

  • AAA members can receive discounts

Cons

  • High premiums

  • Low whole life coverage limits

  • Some policy changes can’t be made online

AAA offers many policy options, including term, whole, and universal life insurance. The company offers existing AAA members discounts on some policies. While term life coverage amounts range from $50,000 to $5 million, AAA’s whole life policies only offer coverage up to $75,000. 

AIG

4.6

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

AIG logo

With competitive pricing, AIG is a solid option for many life insurance shoppers, especially people with common health conditions.

Pros

  • Competitive pricing for all ages

  • Customizable term policies

  • More affordable premiums for people with common health conditions

  • Strong financial confidence

Cons

  • Below-average customer ratings

  • Carrier website is hard to navigate

AIG has lower term life insurance pricing than the industry average, even for applicants in their 60s. The company has high financial confidence ratings from trusted third-party agencies such as A.M. Best and Moody’s. AIG also offers competitive rates for people with common health conditions like asthma and ADHD.

4.7

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Banner logo

Long term lengths and competitive rates make Banner a top contender for smokers and people with complicated health issues.

Pros

  • Very competitive rates

  • Covers many health conditions

  • Term lengths up to 40 years

Cons

  • Strict temporary coverage qualifications 

  • Rate reconsideration is paid for by the applicant

Banner was founded in 1949 and has insured more than 1 million people since. The company offers some of the longest term lengths and life insurance rates compared to other carriers we reviewed. People with a history of medical conditions, including a family history of cancer, may be able to find more competitive rates with Banner than other carriers. 

Bestow

4.9

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Bestow logo

Bestow is a digital-first life insurance company offering no-medical-exam life insurance with a quick application process.

Pros

  • No medical exam required

  • Instant approval

  • Online claims filing

  • 30-day money-back guarantee

Cons

  • Low coverage amounts

  • Not available for seniors

  • No riders available

  • No policy conversion

Founded in 2016, Bestow offers no-medical-exam term life insurance with an online application and claims system. Bestow states that application approval can take as little as five minutes. Policies do come with some restrictions, particularly around age (maximum applicant age is 59) and riders (none are currently available).

Brighthouse Financial

Policygenius rating 

Our proprietary rating methodology takes multiple factors into account, including customer satisfaction, cost, financial strength, and policy offerings. See the "methodology" section for more details.

Full orange starFull orange starFull orange starFull orange starFull orange star

5.0

AM Best rating 

A.M. Best is a global credit rating agency that scores the financial strength of insurance companies on a scale from A++ (Superior) to D (Poor).

A

Cost 

Using a mix of internal and external rate data, we grade the cost of each insurance company's premiums on a scale from least expensive ($) to most expensive ($$$$$).

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No-med-exam option

Why we chose it

Brighthouse Financial offers competitive rates, comprehensive coverage, and application decisions in as little as 24 hours, making it our overall best choice for people who want to get life insurance coverage without having to take the medical exam.

Read our full Brighthouse Financial review
Pros and cons

Pros

  • Extremely affordable

  • Instant-decision applications

  • Best-in-class no-med option

Cons

  • Traditional term life not available in CA, IL, LA, ME, or NY

  • Term life applicants limited to ages 25-50

Brighthouse Financial is one of our top picks for no-medical-exam term life insurance. Coverage is available at competitive rates, with application decisions possible in 24 hours or less. Covered ages are limited to age 25 to 49.5. Brighthouse also offers permanent life insurance: whole life insurance and an indexed universal life insurance plan meant for people who also need long-term care coverage.

Fidelity Life

3.3

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Fidelity Life logo

Fidelity Life offers term and whole life insurance policies, including some no-medical-exam policy options.

Pros

  • No medical exams for some policies

  • Unique accidental death benefit policy

  • 30-day trial period

Cons

  • Higher-than-average rates

  • More consumer complaints than average

  • Whole life limited to age 50 and above

Fidelity Life (which is not associated with Fidelity Investments) was founded in 1896 and was one of the first carriers to sell life insurance policies to both women and men. The company offers term life insurance and no-medical-exam permanent life insurance. Rates are higher than average, but the many options make it one of our recommendations for older applicants seeking burial insurance.

Gerber

3.5

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Gerber logo

Gerber offers term, whole, and guaranteed issue life insurance for children, adults, and seniors.

Pros

  • No medical exam for seniors

  • Discount for setting up automatic payments

Cons

  • High rates for low coverage

  • Only one rider available

Gerber Life Insurance is a subsidiary of the baby food manufacturer. The company is most known for its whole life insurance for children, but also offers term and permanent life insurance for adults. Term coverage amounts are low — only up to $300,000 where many providers offer millions in coverage. However, Gerber term life insurance policies don’t require a medical exam unless you’re over age 51 and buying more than $100,000 in coverage.

Globe Life

3.4

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Globe Life logo

Globe Life provides no-medical-exam life insurance with a short application and quick turnaround, but high rates and low coverage.

Pros

  • No medical exam required

  • Short application

  • 30-day money-back guarantee

Cons

  • Very high monthly rates

  • Only 5-year terms available

  • Low coverage amounts

  • Poor customer ratings

  • Misleading website

  • Lackluster customer service

Globe Life doesn’t require medical exams for any of its policies and has a short online application for all coverage types. However, its term life insurance policies only last for five years (most carriers offer terms between 5 and 30 years) and top out at $100,000 in coverage. Rates are also higher than industry average, even compared to carriers offering higher death benefits.

Guardian Life

3.5

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Guardian Life logo

Guardian Life has strong financial ratings, pays dividends to whole life customers, and term life insurance coverage up to $5 million.

Pros

  • Strong financial ratings

  • Online quote tool available

  • Convertible options available

  • Dividends for whole life customers

Cons

  • Higher-than-average rates

  • No online application

Guardian Life has been in the insurance business for more than 160 years and has high third-party financial confidence ratings. Guardian’s term life insurance rates are higher than the industry average. However, permanent life insurance owners may want to work with Guardian because the company pays dividends to cash value policyholders.

John Hancock

3.6

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

John Hancock logo

John Hancock has competitively priced term life insurance for applicants in their 50s and 60s, plus benefits for healthy exercisers.

Pros

  • Decent rates for seniors

  • Discounts based on healthy lifestyles

  • Specific coverage for people with diabetes

Cons

  • Expensive for younger people

  • No temporary coverage

  • Customer service could be better

John Hancock provides unique perks to policyholders who log their exercise, doctor’s visits, and other healthy habits in a digital app. Consumers are eligible for retail discounts, policy discounts, and a free fitness tracker. While rates are competitive for people in their 50s and 60s, applicants age 40 and below may find lower prices elsewhere.

Liberty Mutual

3.1

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Liberty Mutual logo

Liberty Mutual offers simplified issue whole and term life insurance and additional term life insurance options through a partner carrier, Protective.

Pros

  • No-medical-exam options are available

  • High financial and third-party ratings

  • Guaranteed convertible policy

Cons

  • Very high premiums

  • Overall lack of options

  • Can't apply online

Liberty Mutual is the third-largest property and casualty insurance company in the U.S. The company offers no-med options, including a simplified issue term life insurance policy that promises approval in as little as 10 minutes. Rates are higher than industry average. 

Lincoln Financial

4.7

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Lincoln Financial logo

Lincoln Financial offers a no-medical exam term life policy with quick decisions, plus affordable rates for shoppers of all age ranges.

Pros

  • Affordable for older applicants

  • No-med option available

  • Very fast turnaround

  • Benefits marijuana users

Cons

  • Expensive permanent policies

  • Few online tools

Lincoln Financial is one of our top choices for no-medical-exam term life insurance. Lincoln’s TermAccel plan offers high coverage at competitive rates for applicants up to age 60. People who don’t qualify for a TermAccel policy are still eligible for Lincoln’s standard term life insurance or whole life insurance policies.

MassMutual

3.8

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

MassMutual logo

MassMutual provides term and whole life insurance, plus a free term life insurance option for low-income families.

Pros

  • Immediate term policy available

  • Financially stable

  • Potential to earn dividends on whole life

  • Unique free policy for low-income families

Cons

  • Very high premiums

  • All policies require medical exam

  • No online application

MassMutual has very high financial confidence ratings from expert third-party agencies. These high ratings and the potential for dividends make MassMutual our top pick for whole life insurance. MassMutual also offers a quick-decision term life insurance policy, but rates are less competitive.

Mutual of Omaha

3.4

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Mutual of Omaha logo

Mutual of Omaha has competitive underwriting for a range of health conditions and strong financial and customer ratings.

Pros

  • Better rates for a range of health conditions

  • No-medical-exam options for older applicants

  • Strong financial and customer ratings

Cons

  • Policies are more expensive than the average

  • Slow turnaround time

Mutual of Omaha may offer lower rates to applicants with complex health conditions, like arthritis and chronic obstructive pulmonary disease. However, term life insurance rates for healthier people are higher than average across all age groups. Mutual of Omaha’s burial insurance policies are recommended for people age 80 to 85 because of their more flexible coverage amounts and availability.

Pacific Life

4.6

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Pacific Life logo

Pacific Life offers competitive rates at every age and solid coverage options for people with mental health concerns.

Pros

  • Affordable prices at every age

  • Strong financial ratings

Cons

  • No accelerated underwriting

  • Confusing carrier site

Pacific Life’s term life insurance rates are lower than many competitors’, even into older age groups. Pacific Life offers several permanent life insurance options in addition to its term life insurance policies. However, the company does not offer no-medical-exam life insurance at this time.

Principal

4.2

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Principal logo

Principal has competitive rates at every age bracket and favorable underwriting for a number of medical conditions. (Note: As of September 30, 2021, Principal no longer offers life insurance.)

Pros

  • Very competitive rates

  • Financially strong

Cons

  • Fewer customization options

  • Can’t update all policy information online

Principal no longer sells life insurance policies as of September 2021, but is maintaining its existing customer policies. Current customers will enjoy lower rates than the industry average. Principal also has high ratings across both financial ratings companies and customer service sites like the Better Business Bureau.

Protective

4.9

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Protective logo

Competitive rates, ease of use, and up to $50 million in coverage make Protective a top-tier choice for a straightforward life insurance policy.

Pros

  • One of the best values on the market

  • Variety of coverage amounts and term lengths

Cons

  • Slow application approval

  • Zero no-medical-exam options

Protective is our top life insurance company for 2022. Compared to other top carriers, Protective offers some of the most affordable term life rates, plus comprehensive coverage options like death benefits up to $50 million. However, Protective doesn’t offer any no-med exam policies.

Prudential

3.4

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Prudential logo

Prudential has competitive underwriting for a range of medical conditions and is recommended for people age 60 to 65.

Pros

  • High financial ratings

  • Competitive underwriting for a range of medical conditions

  • Comprehensive online resources

Cons

  • Very high premiums

  • Mixed customer ratings

  • Cumbersome quote tool

Prudential has nearly 4 million policyholders and is almost 150 years old. Prudential is a great choice for people with common medical conditions like asthma, depression, and osteoporosis. However, applicants with fewer health issues are likely to find lower rates at another company.

SBLI

4.3

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

SBLI logo

SBLI’s term life insurance and no-med options are competitively priced for healthier people under age 50.

Pros

  • No medical exams for Level Premium Term product

  • Fast turnaround time

  • Can apply, get a quote, and file claims online

Cons

  • High rates for applicants in their 50s

  • Few third-party customer ratings

SBLI offers lower-than-average rates for younger applicants, and people with few health concerns may qualify for a no-exam policy. However, older applicants may find more competitive pricing elsewhere. SBLI also provides several online policy management options, including an option to file claims online.

State Farm

3.6

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

State Farm logo

State Farm offers term, whole, and universal life insurance options, including some policies that don’t require a medical exam.

Pros

  • Wide range of products available

  • No medical exams for some policies

  • Wide variety of riders

Cons

  • High rates

  • Few term lengths available

  • Policy changes must be made through agents

State Farm is one of the largest life insurance carriers in the U.S. and has 8 million life insurance customers. The company offers one no-med term life insurance policy for people age 16 to 45, but coverage tops out at $50,000. Expect higher term life insurance rates than the industry average.

Symetra

3.6

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Symetra logo

Symetra’s term life insurance comes with high coverage amounts, ample rider options, and better-than-average rates for people with a history of cancer.

Pros

  • High coverage amounts

  • Excellent financial ratings

  • Can reconsider rates

  • Preferred rates for people with a history of cancer

Cons

  • Pricier than average

  • Few third-party ratings

Symetra’s high term life insurance coverage (up to $10 million) makes it worth considering for high-earning applicants, even with its higher-than-average rates. However, Symetra offers more competitive rates to people with a history of non-invasive or low-grade cancer. The company also offers some permanent life insurance options.

Transamerica

4.4

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

Transamerica logo

Transamerica may offer competitive term life insurance rates to people with common health conditions and no-med options for coverage under certain coverage amounts.

Pros

  • Competitive rates for term life insurance

  • No medical exam for people under a certain age or coverage amount

  • Former smokers may be eligible for lower rates

Cons

  • Uneven customer experience

  • Most policy changes require a paper form

Transamerica is one of the oldest and largest insurance companies in the U.S. and has been in business since 1906. Applicants can skip the medical exam if they're under age 70 and buying $100,000 to $250,000 in coverage or less. Transamerica may offer lower rates than other carriers if you have some health concerns like depression and kidney stones.

TruStage

3.1

Policygenius rating

How we score: Policygenius’ ratings are determined by our editorial team. Our methodology takes multiple factors into account, including pricing, financial ratings, quality of customer service, and other product-specific features.

TruStage logo

TruStage offers no-exam policies with quick decisions, but term policies come with high premiums and short, five-year coverage periods and low coverage limits.

Pros

  • No medical exam requirement

  • Instant approval

  • Quick application

Cons

  • Premiums rise every five years

  • Very high premiums

  • Low coverage limits

  • Few riders available

TruStage has a simple, online application that promises fast decisions and no medical exam requirement to get covered. However, TruStage’s term life insurance coverage only lasts five years (compared to decades with other carriers) and coverage is only available up to $100,000 if you apply online ($300,000 if you apply through an agent or partner). Rates are also much higher than industry average, despite lower coverage amounts.

Our life insurance company ranking methodology

We don't get paid for our company reviews and use an extensive rubric of criteria covering policy details, price, financial confidence, third-party ratings, and customer experience to assign unbiased ratings out of five stars. Any recommendations we make are based on internal and external expert opinions and data from our Policygenius Price Index, which uses real-time rate data from leading life insurance companies to determine pricing trends. 

At Policygenius, we want affordable and robust life insurance coverage to be easy to find, for everyone. Some of the carriers above are Policygenius partners that offer coverage through our insurance marketplace, while others aren’t. You’ll see a disclaimer on any reviews for our partner carriers. 

Our ratings and reviews can help point you to an insurer you can rely on for your family’s financial protection, but the best life insurance company for you is dependent on multiple factors. A licensed agent at Policygenius can work with you through the application process so you’re getting coverage from the best insurer for your circumstances. 

→ Learn more about how we rate life insurance carriers

Other life insurance reviews

Authors

Editor & Licensed Life Insurance Expert

Amanda Shih

Editor & Licensed Life Insurance Expert

gray twitter icon linkgray linkedin icon link

Amanda Shih is a licensed life, disability, and health insurance expert and a former editor at Policygenius, where she covered life insurance and disability insurance. Her expertise has appeared in Slate, Lifehacker, Little Spoon, and J.D. Power.

Reviews Editor

Tim Torres

Reviews Editor

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Tim Torres is a former reviews editor at Policygenius, where he specialized in life insurance, homeowners insurance, auto insurance, and more. His work has also appeared in PC Mag, Tom's Guide, Tech Times, and elsewhere.

Editor

Editorial Director

Adam Morgan

Editorial Director

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Adam Morgan is an editorial director at Policygenius who leads the life insurance, disability insurance, news, and research teams. Previously, he led editorial teams across multiple brands at Red Ventures — including Bankrate, The Simple Dollar, NextAdvisor, Million Mile Secrets, and many others.

Expert reviewer

Certified Financial Planner

Kristi Sullivan, CFP®

Certified Financial Planner

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Kristi Sullivan, CFP®, is a certified financial planner and a member of the Financial Review Council at Policygenius. Previously, she was a regional consultant at Fidelity Investments for nine years.

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