The best car insurance in Madison, WI

By

Erin Gobler

Erin Gobler

Insurance Expert

Erin Gobler is a freelance insurance writer at Policygenius, specializing in auto insurance. Erin has been writing about insurance and other personal finance topics since 2018 and has been published in some of the industry’s leading publications.

Published November 18, 2021

Policygenius content follows strict guidelines for editorial accuracy and integrity. Learn about our

editorial standards

and

how we make money.

Wisconsin drivers enjoy some of the cheapest car insurance rates in the country. The average insurance premium in Wisconsin is $1,062, while the national average is $1,652. Madison drivers have access to even more affordable plans, with an average annual premium of $1,005, and several insurance companies offer policies with much lower average rates.

Ready to shop car insurance?

Start calculator

While Madison drivers already have access to affordable car insurance, you can save even more money by shopping around. Policygenius can help you get quotes from all of the top insurance companies in Wisconsin and find the best coverage for you.

Key Takeaways

  • GEICO has the cheapest car insurance rates in Madison

  • State Farm offers the best rates for drivers with violations on their driving record

  • Wisconsin drivers are required to have bodily injury liability coverage of $25,000 per person and $50,000 per accident and property damage liability coverage of $10,000

Cheapest car insurance companies in Madison, WI

When you sign up for car insurance in Madison, insurance companies consider a variety of factors, including your age, gender, location, driving history, and credit score. Using these factors, they set your insurance rate based on how high-risk of a driver they consider you to be. And while all insurance companies rely on the same basic information, rates can still vary significantly from one provider to the next. As you can see below, GEICO offers the cheapest insurance rates for Madison drivers.

Company

Average cost

JD Power Rating

GEICO

$621

871

USAA

$639

890

Integrity Insurance

$746

--

State Farm

$761

881

West Bend Mutual

$799

--

Cheapest car insurance rates by ZIP code in Madison, WI

Location is an important factor in setting car insurance rates, and it’s not just your state and city that insurance companies take into consideration. Your ZIP code can also impact your insurance rates.

Certain neighborhoods may have higher rates of uninsured drivers, accidents, or crimes such as car thefts. As a result, drivers in those neighborhoods would be likely to pay higher insurance rates. On the other hand, drivers in lower-risk neighborhoods can expect to pay lower insurance rates, since they present less risk to the insurance company.

ZIP code

Average cost

53703

$990

53704

$1,012

53705

$997

53706

$996

53711

$991

53713

$992

53714

$987

53715

$989

Choosing the right car insurance company in Madison, WI

Madison drivers are lucky to have some of the cheapest car insurance rates in the country, but it’s still important to compare rates from multiple insurers. Policygenius can help ensure you’re getting the best value by finding the best rate for the best overall coverage. Our insurance experts can also help to answer all of your insurance questions.

Car insurance rates for drivers with driving violations in Madison, WI

Another factor that can have a significant impact on your insurance rates is your driving record. When you have violations on your record, such as speeding, causing an accident, or driving under the influence, you’re likely to see your insurance rates spike. And unfortunately, some offenses stay on your record and impact your rates for several years. Other offenses such as driving with expired plates have a lesser impact on your rates but can still cause a slight increase.

As you can see below, certain insurance companies offer more favorable rates to drivers with violations on their record, and State Farm offers the overall best rates to such drivers.

Violation

GEICO

USAA

Integrity Insurance

State Farm

West Bend Mutual

At-fault Accident

$1,117

$927

$1,084

$914

$1,162

DUI

$1,297

$1,211

$943

$844

$1,606

Driving with a suspended license

$1,558

$1,178

$1,128

$844

$1,890

Driving with an open container

$1,297

$965

$943

$844

$1,606

Driving with expired registration

$698

$679

$973

$844

$818

Driving without Lights

$878

$679

$840

$844

$1,052

Failure to show documents

$698

$679

$840

$844

$818

Failure to stop at a red light

$878

$791

$973

$844

$1,052

Cheapest car insurance for drivers with bad credit in Madison, WI

Studies have linked credit score with insurance risk and found that drivers with poor credit are more likely to file an insurance claim. And unfortunately, that means those drivers are also likely to pay higher insurance rates. On the other hand, drivers with good credit are likely to see lower insurance rates in return. As you can see below, certain insurers increase rates of drivers with bad credit more than others, and GEICO currently has the best rates.

Company

Rates for drivers with bad credit

GEICO

$915

USAA

$1,168

Integrity Insurance

$1,292

SECURA

$1,355

Rural Mutual

$1,362

Ready to shop car insurance?

Start calculator

Buying car insurance in Madison, WI

Like most states, Wisconsin requires that all drivers carry a certain amount of insurance to operate a vehicle legally. To drive in Wisconsin, you’ll need the following liability insurance coverages:

  • $25,000 per person and $50,000 per accident in bodily injury liability coverage

  • $10,000 in property damage liability coverage

Wisconsin has some of the nation’s lowest requirements for property damage liability coverage. But keep in mind that Wisconsin is an at-fault state and the person who causes an accident is financially responsible for all damages. If the amount of damages in an accident exceeds your insurance coverage, then you could be stuck paying the rest out of your own pocket.

Wisconsin requires drivers to show proof of insurance at traffic stops and accidents. If you’re caught driving without insurance, you could pay a fine of up to $500. And even if you have insurance, you could be fined $10 if you can’t supply proof when asked. Finally, offering fraudulent proof of insurance could result in a fine of up to $5,000.

How to get cheap car insurance in Madison, WI

Madison is home to some of the cheapest car insurance rates in the country. And luckily, there are a few strategies you can use to save even more:

  • Shop around: Remember that insurance rates can vary significantly across different companies, even for the same driver. Policygenius can help you find the company with the best rates for you.

  • Raise your deductible: When you file a claim, insurance companies require you to pay a bit out of pocket before they cover the rest. Increasing your deductible can help lower your premiums — just make sure you have enough savings to cover your deductible amount.

  • Save with discounts: Car insurance discounts are available for reasons such as bundled policies, having vehicle safety features, going a certain amount of time without an accident, and more.

Frequently asked questions

Who has the cheapest insurance rates in Madison?

GEICO has the cheapest car insurance in Madison, with an average rate of $621. USAA is the second cheapest, with an average rate of $639.

How much does car insurance cost in Wisconsin?

The average car insurance rate in Wisconsin is $1,062, but several providers offer even lower average rates for Madison drivers.

How do Wisconsin insurance rates compare with other states?

Wisconsin has some of the cheapest car insurance rates in the country, nearly $500 per year below the national average.

What factors determine my car insurance rates?

Some factors likely to affect your car insurance rates include your age, gender, location, credit score, driving history, driving frequency, and coverage amount.

Methodology

Policygenius has analyzed car insurance rates provided by Quadrant Information Services for every ZIP code in all 50 states plus Washington, D.C. For full coverage policies, the following coverage limits were used:

  • Bodily injury liability: 50/100

  • Property damage liability: $50,000

  • Uninsured/underinsured motorist: 50/100

  • Comprehensive: $500 deductible

  • Collision: $500 deductible

In some cases, additional coverages were added where required by state or insurer.

Rates for overall average rate, rates by ZIP code, and cheapest companies determined using averages for single drivers ages 30, 35, and 45. Our sample vehicle was a 2017 Toyota Camry LE driven 10,000 miles/year.

Rates for driving violations and “Poor” credit determined using average rates for a single male 30-year-old driver with a credit score under 578.

Some carriers may be represented by affiliates or subsidiaries. Rates provided are a sample of costs. Your actual quotes may differ.